Are you measuring the ROI impact of
sales and marketing?

Want to compare your effectiveness to others?
Implementations of Six Sigma in Sales and Marketing are still relatively new and information, results and reports on its financial impact are scarce.

How well do you define the COST OF POOR QUALITY in sales and marketing to identify the best projects supporting the move of Six Sigma into the front office? How do you find out what other companies are doing and how do you compare?

IQPC and Breakthrough Marketing Technology are offering a: ProMetrix-SV Benchmarking Study: Emerging Six Sigma Project Opportunities in Sales and Marketing

This unique report will enable you to directly compare your Sales and Marketing process capabilities to a composite of your peers. Participants in the study will receive a report detailing their individual company statistics versus all participants, including the ROI impact of their market strategy.

The study addresses a sampling of critical marketing competencies:

• Market selection
• Use of customer data
• Communications effectiveness
• Robustness of the sales process
• Sales channel productivity

ProMetrix Overview
ProMetrix Five Process Arenas
ProMetrix Benefits
ProMetrix Features
ProMetrix-SV Benchmarking Study
ProMetrix-SV Benchmarking Study Participation Form

Read about the developer of ProMetrix, Jeffery Garner
Download a ProMetrix PDF
Back to the ProMetrix Summary