Optimize ROI through sales & marketing performance
ProMetrix is a two-step process improvement program that evaluates and improves the financial contribution of sales and marketing activities.

The first step of the ProMetrix process is the consultant-led market characterization and capabilities assessment, which includes a pre-formatted questionnaire for client data collection, specific market descriptors and functional process descriptions.

The second ProMetrix step involves process improvement, which encapsulates top consultant and academic expertise in the fields of product development, sales management, branding and product portfolio management. The training is conducted in the functional areas prioritized in the ProMetrix report. The methodology is consistent with the DMAIC framework and shares core data sets with manufacturing and design for Six Sigma programs.

Sales and marketing's critical role in dramatically increasing profit becomes extremely clear when businesses deploy ProMetrix to measure today's performance and plan tomorrow's success.

The ProMetrix program identifies the financial impact of these five sales and marketing functions and calculates how improvement initiatives can increase ROI.

ProMetrix Overview
ProMetrix Five Process Arenas
ProMetrix Benefits
ProMetrix Features
ProMetrix-SV Benchmarking Study
ProMetrix-SV Benchmarking Study Participation Form

Read about the developer of ProMetrix, Jeffery Garner
Download a ProMetrix PDF
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